Shrink wrap is a plastic film that is used to keep objects such as doors, drawers and other movable elements closed and fixed for the duration while moving. It is wrapped around any object regardless of its size or shape. Heat is then applied to the surface that makes the plastic to shrink. After the shrinking, plastic takes the shape of the object and hence seals itself.
Also referred as Shrink film, it is the most common type of packaging in the packaging world. The most commonly used shrink wrap is polyolefin and is available in a range of thicknesses, clarities, strengths & shrink ratios. Polyolefin shrink wrap films are widely used for packing food products and they are available in various forms such as anti-fog polyolefin, low-temp polyolefin, and pre-perforated polyolefin.
Benefits of Shrink Wrap Packaging
A shrink film can be either made to shrink in uni-directional or bidirectional. When compared to other types, it has many benefits which we shall discuss in this article.
They are as follows:
- Appeal
- Brand
- Convenient
- Durability
- Easy Transportation
- Eco-Friendly
- Reasonable
- Protection
- Appeal: Appeal and get the feel!!!
What can be more appealing than your customers finding your product more attractive?
Yes, shirk wrapping of packaging is appealing to the eyes. It is kind of visual treat for the users. It is one of the best ways to attract the customers to your product and icing on the cake is that it can be personalized according to the needs of the user. After all, happy customers lead to good business growth.
- Brand: Brand makes the product grand!!!
The principal benefit of shrink film is that it can be sketched with colors, words, pictures and logos for promotion of products. From your production floor until it reaches the customer, the product is wrapped in the brand. This is a marketing tool that can enhance brand awareness, and make the company more visible to the customers.
- Convenient: Convenient is now brilliant!!!
One of the major highlights is that the shrink wrap is very convenient in option. In an article, it was reported that usually customers enjoy the convenience in spite of not even realizing the amount of engineering that goes into the multilayered structures.
For example, game pieces, candies, and hardware can all be grouped and shrink wrapped.
- Durability: Durable but never deplorable!!!
This gives greater durability when compared to any other type of packaging. The plastic film used in packaging is of high quality and is difficult to damage. It is very complex to tear or puncture the material and doesn’t tamper when it is exposed to the sun or extreme cold.
Therefore, one can easily trust shrink film in matters of durability.
- Easy Transportation: Import with easy transportation!!!
As the material used in shrink wrap is durable, it is perfect for easy transportation. Therefore, one need not to worry about any kind of damage to the product which usually takes place during the transportation.
- Eco-Friendly: Be Eco-friendly, be trendy!!!
Eco-friendly is the trend now and its products are very much in demand today in the market. In spite of plastic being non-biodegradable, shrink wrap is eco-friendly in nature and hence the popular choice among the various packaging types.
The shrink films are bio-degradable & recyclable in nature. Therefore, it helps in reduction of carbon footprint in the environment.
- Reasonable: Be reachable by being reasonable!!!
Yes, this is actually very reasonable in price and doesn’t require much space in the warehouses or factories. As less space is taken, more items can be shipped at once without any second thought.
The shrink film equipments like the products as well use less floor space. The machines, consumables required are widely available in the market.
- Protection: With protection forms connection!!!
Shrink film type of packaging protects from humidity, dust and dirt. Foods can also be preserved with using these films. Food-grade shrink wrap is a common choice for food production companies.
Some types of shrink wrap are with UV protection in order to keep products protected from the sun’s harmful rays.
