They say never judge a book by its cover, but that’s exactly what customers do when they’re shopping. The very packages the products are encased in have a significant impact on whether or not it sells. Therefore, serious attention needs to be given to package design. There are elements and factors that go well beyond […]
How to Choose the Right Packaging for Your New Product
Having an excellent packaging design is all well and good when it comes to marketing. However, that’s not the only point that needs to be considered if you want your product to be a top seller. You need to consider the distribution of the product and how it’s handled, otherwise, you’re going to be dealing […]