In addition to achieving optimum functionality for protecting a product during its journey from the factory to the consumer, packaging plays an important role in marketing. It’s ultimately the packaging that catches a potential buyer’s eye, and over time it’s not unusual for the packaging to become the visual hallmark of a product rather than […]
The Changing Face Of Product Packaging
Product packaging has a rich history, but it is an ever-evolving concept and there is more variety in product packaging today than ever before. There are several reasons for this, and foremost among them are consumer and producer needs, as well as the new opportunities brought by ever-advancing technology and environmental concerns. The effects of […]
How to Choose Packaging Machinery
Part of meeting the demands of your target market in the packaging industry – liquid packaging manufacturing – is to build the machinery apt for producing safe, durable packaging with the right aesthetics, in concurrence with your brand strategy. To the startup entrepreneur or manufacturer, this might seem like a meticulous task. This article is […]
Packaging for Defence
Packaging and labeling of military-grade weapons and other systems needs to provide complete protection against pathogens, dust, EM waves, and other penetrating natural or man-made factors. If these aren’t met, the mission is considered compromised as it may cause personnel and monetary losses apart from compromising safety of others in question. Defence forces use heavy-duty […]
Easy-Scoop-Lock-Tight Pitcher Bag For Granular Foods
Uflex has come up with an innovative packaging solution for containing and dispensing granular products. The Easy-Scoop-Lock-Tight Pitcher Bag seamlessly dispenses controlled portions of the granular product filled inside. Easy-Scoop-Lock-Tight Pitcher Bag is a medium- to large-sized bag designed in three variations – 3 kg, 5 kg and 10 kg. Uflex, a multinational flexible packaging […]
Packaging Design: How It Should Be Done
This may sound repetitive: the most effective way to sell your product through packaging is to reflect your brand strategy through the latter. Most often, designers focus on showcasing their skills and design capabilities on packages rather than crafting a design that works for the product. The packaging design should be the product’s selling point. […]
Nanotechnology In Packaging Industry
There are several strong, air- and water-tight packaging materials including PET that offer excellent resistance to atmospheric conditions and foreign bodies. But none are impermeable. The efficiency of packing material depends on its porosity and permeability. A tightly packaged product can still be affected by pathogens, heat and humidity, and other elements. But in many […]
Are QR Codes Passé?
We often use our smartphones to scan a type of matrix barcode we call QR Codes. You find them in stores, on consumer electronics products, on packaging materials, and several other places. The wave was generated first in Japan for the automotive industry and then spread like wildfire. It became synonymous with “smart” in “smartphones”. […]
How Software Helps Make Your Cheese and Dairy Products Faster and More Efficiently
The comforts of today’s world are made possible in large part by the manufacturing processes that people have developed to create goods more cheaply and effectively, with a higher quality product than could otherwise be achieved. Nowhere is that more apparent than in agriculture and the food industry, which has managed to increase the country’s […]
Why a Manufacturer Should Attempt for Vintage Packaging Business
Generally, vintage means an object or an item which is old. Old here does not necessarily mean 10 years or so. But vintage here could mean anything like say an object which is 5-7 decades old or something which belongs to the early 20th century or even something prior to it. With the modern, digitized […]
Prominence of Colors in the Packaging Business
Whether we believe it or not, colors play a major role in our lives. They play a significant role in the businesses and in industries as well. Without colors, life becomes boring; one can never be able to experience the euphoria feeling in its absence. Such is the impact of colors in our life. With […]
Factors to Consider When Designing Package for your Product
Packaging design is usually a small aspect for many manufacturers around the globe. It consumes a lot of time if we ignore and even neglect. But the point here, is that, it should neither be ignored nor be negligible. Whether the manufacturer realizes it or not, it is very important aspect from the audience point […]
