Now’s a great time to get serious about something that could totally be snatching the spotlight off your awesome products – stale packaging. It’s not just about what’s inside; that exterior vibe matters big time. So if you’re eyeballing your product on the shelf and getting those “meh” vibes instead of “heck yeah,” it might […]
Printing Preparation Process
Posters are a great way to grab attention in your office or at conventions and other events. But printing a poster isn’t as simple as taking other marketing material and blowing it up to a larger size. Posters need their own design, with care and attention given to different areas. Here are some tips to […]
Attractive Packaging Encourages Customer Loyalty – The Art of Branding
Given the high competition that reigns over the global market today, gaining the trust and loyalty of your customers has never been more difficult. However, building a loyal customer base is essential for any business looking to achieve success in the long term. That is why you should take time to decide the type of […]
Streamlining Your Business in 2021
It would be fair to say that 2020 was the year of streamlining – at least, on a temporary basis. As we now dive into 2021, more permanent solutions are being sought. It doesn’t matter whether your business has felt the brunt end of the last twelve months or not, this is a period which […]
10 Financial Incentives for Recycling Manufacturing Waste
Waste is an unfortunate part of the manufacturing process, and most leftover materials aren’t recycled. But if manufacturing waste goes unchecked, it can cost businesses a significant amount of money. In fact, this waste adds up to 8 trillion a year, or 10% of the global GDP. 10 Financial Incentives for Reusing Manufacturing Waste By […]
Why Auto Parts Packaging Matters and How to Get it Right
Retail packaging matters when building a unique brand, no matter your industry. In fact, 72% of consumers say that product packaging influences their purchase decisions. The right auto parts packaging can actually improve your sales and reputation, something every business needs. 10 Reasons Why Packaging Matters and How to Get it Right You may not […]
Rigid Packaging vs. Flexible Packaging – Decide which One to Choose
Are you looking to decide which packaging to use for your product? Read what you need to know before you get it all wrong. There are many kinds of product packaging. But to make our lives simpler, packaging has been classified into two. These are called rigid and flexible box packaging. They have been classified […]
New Business? 5 Options for Funding Your Packaging Equipment
After coming up with a business idea, for example, a packaging business, the next major hurdle is getting funding to turn your idea into reality. But that is still not the end of it. You will need resources and time to keep your business afloat in its infancy stage. Luckily, there are several options for […]
How Packaging Fits into Logistics More Broadly: 9 Things to Know
Logistics involves planning, implementing, and controlling the efficient flow and storage of goods, services, and related information from origin to consumption. Often, packaging is integral to logistics as it safeguards products during transport and while in storage. Making packaging a primary focus of your logistical operations also ensures smooth delivery to end-users and creates effective […]
What’s the Best Way to Present Your Construction Services?
When it comes to the service that you offer in construction, it can be difficult to convey it to audiences in a way that’s particularly exciting. It’s a vital service, and one that you might offer with subtleties that raise the standard above what your competitors are offering. However, the job of marketing your work […]
4 Reasons Why Product Packaging is Important
Gone are the days when customers were only concerned with the core product, with much awareness around the globe, a modern customer will swoon over a product that provides value. There are several ways through which companies can make their clients feel valued, with one of them being the product’s packaging. Not to forget, a […]
How to Use Digital Templates for Creative Packaging Designs
Image Source: Unsplash The wellness industry thrives on creativity and innovation. Packaging can play a vital role in these two aspects, so businesses need fresh and engaging designs to captivate their audience. With the rapid advancement of digital tools, creating visually appealing packaging has never been easier. Various templates have emerged as game-changers, streamlining the […]